(Supreme Updated On: January 30, 2022)
On January 25, the Japanese Nationwide Publishing Association and the Institute of Publishing Science supplied the dimension of the publishing market in 2021. The paper digital publishing market (estimated gross sales amount) increased 3.6% from the previous 365 days to 1,674.2 billion yen. Paper persevered to grow by 18.6% final 365 days, while paper lowered by 1.3% when put next, ensuing in certain growth for the third consecutive 365 days.
Estimated gross sales of paper publications lowered 1.3% to 1,208 billion yen. Of this, books increased 2.1% to 680.4 billion yen, and magazines lowered 5.4% to 527.6 billion yen. Books increased for the first time in 15 years. Within the first half of of the 365 days, 2020 fell as a result of closure of the real book shop, however in 2021, ask of for nesting in the nest persevered to be sure. Within the 2nd half of of the 365 days, it has been negative for the rationale that fall when the corona catastrophe settled down.
As for books, young other folks’s books, literary books, junior excessive college attendance, language and talents, and heaps others. are performing neatly. The return rate has improved to 32%. To boot, the upward trend in the price of books as a entire also impacts the addition of gross sales amount. It is expounded that there are quite a bit of cases of utilizing the Internet, a lot like hits supplied by “TikTok” and books of “YouTuber”.
As for magazines, month-to-month magazines (including comics and mooks) lowered by 4.5%, and weekly magazines lowered by 9.7%. Of the month-to-month magazines, stylish magazines lowered by about 7% and mooks lowered by about 14%. Comics (books) increased by 20% in 2020 as a result of explosive hit of “Kimetsu no Yaiba”, however lowered by about 1% in 2021. The estimated gross sales amount of this paper is handiest the agency route, and does no longer consist of remark gross sales and remark transactions which were growing in recent years.
The digital publishing market increased by 18.6 365 days-on-365 days to 466.2 billion yen, and the market fragment of the entire publishing market used to be 27.8%. Of this, e-comics increased 20.3% to 411.4 billion yen, e-books (text) increased 12.0% to 44.9 billion yen, and e-magazines lowered 10.1% to 9.9 billion yen. The market fragment of digital comics in the digital publishing market used to be 88.2%.
As for digital comics, hits of visualization works and vertically scrolling comics (Webtoon / Smartoon) personal grown vastly. Sales of e-books at every store’s gross sales and campaigns increased vastly from the previous 365 days. Digital magazines were negative for the fourth consecutive 365 days due to a decrease in the number of individuals of “d magazine,” which has a neatly-organized fragment. This digital publishing market is an “estimate of the amount paid by readers” including unlimited finding out, and does no longer consist of promoting revenue or digital libraries.